How to Become a Home Stager

How to Become a Home Stager


It’s one thing to know how to decorate a room (or an entire house) to swoon-worthy perfection, like you see on those “fixer-upper” type TV shows, but it’s something else to know how to market your artistic services to clients and build a profitable business. Fortunately, you can learn how to become a home stager by taking an online course that teaches you the business side of home staging while also helping you nurture your creative skills.

What do Home Stagers Do?

A home staging professional helps home sellers, real estate agents, property managers, and other people sell or rent a property quickly and profitably by “staging” it in an appealing way. Staging involves choosing home furnishings and décor items and then artfully arranging them to help buyers imagine themselves living in the space.

If you’re addicted to home flipping or buying-and-selling type TV shows, you’ve seen the work of professional stagers who come in after the renovations are complete and install loads of gorgeous, high-end furniture and décor pieces to showcase the property on television. Home stagers do the same thing in real life, although perhaps on more of a non-TV show budget!

By the way, home staging can be very profitable. One professional has built her home staging business into a $1.7 million per month empire!

What Knowledge and Skills do Home Stagers Need?

On the creative side, anyone who wants to become a professional home stager should possess several essential interior design and decoration skills. You should understand color theory, room function, and how to create a mood. You also must have a sense of spatial awareness in order to choose appropriately sized furniture for a given room, and you need to be able to create designs that give a room balance.

But there’s more to being a successful home stager than the artistic part, and it’s on the business side where many would-be home stagers ultimately fail. To develop a thriving home staging business, you need to develop your core business abilities. You need to know how to market and price your services. You need to understand contracts. You need to be skilled at diplomatic client relations. These are the things you can learn in an online home staging course – along with developing your design expertise.

How to Become a Home Stager in Three Steps

If you’re serious about pursuing home staging as a career (or as a stepping stone to becoming an interior designer), you can do it in three easy steps:

  1. Complete an online home staging course to learn about the business of home staging while also refining your interior design skills. The best courses include the cost of a Certified Home Staging Professional (CHSP) Certification exam from the Designer Society of America (DSA) in your tuition.
  2. Get certified as a home staging professional through CHSP. You don’t absolutely have to be certified to go into business as a home stager, but the certification enhances your professional image and builds trust with prospective clients, who can see you actually possess the expertise to get the job done for them.
  3. Start marketing your business. Thanks to the education you received in the online home staging course, you can confidently contact potential clients and start earning money right away!

Learn More About How to Become a Home Stager

You can start a new career as a home stager in as few as four months! Talk to an admissions advisor today to learn more about how quickly you can learn everything you need to know to move forward in this exciting business! Or, if you’re ready to “refurnish” your life, enroll now!